33.BI-MU is the main and most important Italian exhibition dedicated to the machinery and technology industry for metal working.
In a calendar including more and more exhibitions, once again BI-MU wants to make the difference: indeed, the event is intended as an appointment conceived to reason about the future of the manufacturing industry.
Around the exhibited machines and production systems, making up the core of this biennial exhibition, 33.BI-MU will propose 5 exhibition areas focused on 5 technological issues to represent the entire ecosystem of the sector.
33.BI-MU and XYLEXPO: two separate events, one single big appointment for the manufacturing industry.
Italy has always been at the top in the world rankings of the sector, in fourth place among manufacturing and exporting countries and in fifth place among consuming countries.
BI-MUpiù will propose a full agenda of in-depth cultural and thematic meetings arranged by the organisers and by the exhibitors.
Thanks to the development of several innovative initiatives related to the internet world, 33.BI-MU will have its digital twin.
The promotion of the event includes – in addition to the traditional actions – an intense online activity, implying sending targeted newsletters, web advertising and social media marketing.
It is RobotHeart, the name chosen for the new, innovative exhibition project dedicated to the world of robotics and hosted within 33.BI-MU.
piùAdditive, the exhibition project dedicated to the additive technologies.
Extremely specialised and competent public that is also directly involved in the purchasing processes is the real added value offered by BI-MU measured through the profile of its visitors.